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FROM OUR FAMILY, TO YOURS

As a mother-led business, we understand the importance of family and community. That's why we prioritise your satisfaction above all else. From our transparent production process to our personalised customer service, we're here to ensure that your Wide Awake Club experience is nothing short of exceptional.

TAKE ME BACK TO THE GOODIES

  • HIGH QUALITY CLOTHING AND PRODUCTS

    Our products are made to last and be passed down once they are outgrown.

  • HAND SEWN IN THE UK

    Keeping it British, all of our clothes are now sewn here in the UK.

  • SIZES NEWBORN TO ADULT

    There's something for everyone in our store. Treat yourself or even go twinning!